Tips and Blogs

The role of a feasibility study

A feasibility study aims to determine whether a fundraising campaign, typically a capital campaign or large project, is possible to do within the bounds of cost and time.  It is a targeted effort used to assess funding sources. It is important to realise Read more…

The dos and don’ts of building a fundraising strategy – part 2

So, you have read the first part of our fundraising strategy guide and you’re now ready for the rest of the info we have for you. Have you tried some of the strategies we’ve shared with you in the first part? In this Read more…

The dos and don’ts of building a fundraising strategy – part 1

A fundraising strategy serves as a map for charities and nonprofits that will show them the paths that will allow them to grow their audiences, increase their funding, and ultimately fulfill their missions. It shows the specific actions organisations need to take to Read more…

Volunteer Week: volunteers are vital for church fundraising

For 2022 volunteer week, we take a look at church fundraising and churches’ reliance on volunteers for fundraising projects. Volunteers play a vital role in church life and can make all the difference to your fundraising project, large or small. Three things to Read more…

Guide to the National Lottery Heritage Fund

Every good project requires a reasonable budget for it to work out. If you are planning to conduct an extensive fundraising campaign to fund a UK heritage project, you will want to consider working with the National Lottery Heritage Fund. Learn more about Read more…

International Museum Day top fundraising tips

Museums play a crucial role in today’s world. They challenge and engage us. They preserve our culture. They bring communities together. They help us learn from the past. They educate future generations. They inspire us. Of course, museums depend upon funding to continue Read more…

Mental Health Awareness Week: making the fundraising case for tackling loneliness

This year’s Mental Health Awareness Week (9-15 May 2022), focuses on loneliness. According to the Mental Health Foundation, loneliness affects one in four adults – who feel lonely some or all of the time. Some people are also at higher risk of feeling Read more…

Three effective steps to boost donor loyalty

To maintain donor loyalty and encourage them to continue supporting your cause, it is critical to instill a sense of value and appreciation in them. This is essential for your own and your charity’s sustainability. Pre Covid, you almost certainly had a face-to-face Read more…

4 reasons to use Fundraising Consultants

In the last few years, the UK charity and not-for-profit sector has experienced significant change, adjusting/readjusting to Covid and its aftermath, and responding to changing and increasing needs. Using fundraising consultants to help you progress your plans and achieve your aims can make sense Read more…

5 things a fundraising consultant can help you with

Fundraising is hard, especially at this time when there are growing needs but charities know that many of their supporters are feeling the pressure of the cost-of-living crisis. Have you considered looking for a fundraising consultant to improve your strategy and help you Read more…

Developing a legacy programme: looking back at the Dead Donkey Club

This week, we take a look back at the experience of Elizabeth College Foundation, a long-standing client, who developed a legacy programme with support from Craigmyle’s Geoff Howard. The following words from journalist and broadcaster Bruce Parker, who was educated at Elizabeth College, Read more…

Topics for your strategic radar

A lot has changed over the last few years, so maybe now is a good time to take the plunge and roll out a strategy refresh. Taking a step back to reframe plans and really take a deep dive in your strategy existing Read more…

Tax effective giving

With the Spring 2022 Budget next week, Gill Moody reflects on tax effective giving and why it matters in fundraising. * Since the wool export tax of 1203 and wine tax of 1275, taxes have been a feature of life in the UK. Read more…

How to plan and execute a successful fundraising campaign

Do you need to think about capital campaign strategy? Or maybe you are planning to run a fundraising campaign to meet your charities running costs? If you’re interested in running a fundraising campaign, the following tips can help you reach your goal. Remember Read more…

Transactional and relationship fundraising

Is there a difference between transactional and relationship fundraising, and if so what is it? Some forms of fundraising are more obviously transactional than others; for example, undertaking a sponsored walk, ride, swim or other event, where the amount donated by individual sponsors Read more…

4 tips to finish a fundraising capital campaign with a bang

Preparation, enthusiasm, and a quiet persistence  are required in fundraising capital campaigns. Without a doubt, the work you invest in a project like this is always worth it. As well as generating funds, you may accomplish many other essential things through such a Read more…

Fundraising culture in UK vs US

Reflecting on fundraising culture in the US and the UK, Craigmyle Fundraising Consultant Christine Buccella considers differences, similarities and the fundamentals of success. Having recently hit the impossible milestone of 30 years (!) as a professional fundraiser, I have been been reflecting on how Read more…

Fundraising evaluation

When successful, fundraising activities and campaigns have the potential to change lives. It’s critical to have fundraising evaluation in place to analyse what you were able to accomplish and how you can do better to help inform fundraising activities in the future. In Read more…

5 ways to better secure grants for non-profit organisations

Non-profit organisations can help people by securing grants. After all, to help people, these organisations need funds. The more money a non-profit organisation – whether a charity, school, museum or church – can secure, the greater its chances of achieving its mission. However, Read more…

Misconceptions about capital campaign feasibility studies

When undertaking a large-scale capital project for a nonprofit organisation, you might not have enough money to cover all costs. As a result, you will need to secure external funding. Securing funding is no easy task, especially for large-scale projects. One of the Read more…

Fundraising meetings – the good, the bad and the ugly

Successful meetings are central to the fundraising toolkit, from campaign Steering Group meetings to face to face approaches. Don’t allow poor preparation, lack of focus or domineering personalities to hijack your fundraising meetings. Whether it’s virtual  (on zoom/MS team etc) or a face-to-face Read more…

4 ways to open the door to invite only funders

Securing grants has always been competitive. It has only become more challenging in recent years. Private foundations are increasingly becoming “Invite Only,” which means they “do not accept unsolicited applications.” Is this to say you should cross them off your list? Quite the Read more…

3 fundraising challenges faced by nonprofit organisations

Every nonprofit organisation has its cause, a community it works to support. That is essentially the core of every nonprofit organisation. However, no organisation can run on values and good intentions alone. Money is still needed to fund the operations, and, unfortunately, getting Read more…

Social Investment

As competition for grant funding hots up, non-profit organisations such as charities, CIOs, CICs and Companies Limited by Guarantee are increasingly exploring the option of social investment loans to help them achieve their goals. But what is it? Why use it? And what Read more…

Trustees

This #TrusteeWeek, Craigmyle Fundraising Consultants recognises and celebrates the UK’s many, many volunteer trustees.  There are roughly 700,000 trustees in England and Wales helping charities deliver their mission. Thanks to all the Trustees for all your hard work and commitment – keeping charities Read more…

How to build an effective fundraising strategy

Are you finding it hard to reach your fundraising goals? You are not alone. Many organisations face the same concerns. However, that doesn’t mean that you can’t achieve your goals and secure funding for your organisation. The current problem may be due to Read more…

Coventry heritage

Craigmyle’s Bernie Morgan reports on her recent visit to a range of inspiring heritage renovations being undertaken by the Historic Coventry Trust. * What do you get if you mix a group of visionary heritage professionals, a supportive local authority and a transformative Read more…

Fundraising literature

Done well, fundraising literature is a powerful and essential part of the fundraising process.  Fundraising literature or material comes in all shapes, sizes and styles. From an Appeal brochure to a legacy leaflet, it’s important not to let perceptions of what’s required or Read more…

A Quick Guide on Developing a Grant Fundable Project

Success in acquiring a grant is determined by how a project is defined before proceeding to the bid writing process. Focusing on project development means you are more likely to secure a grant. In addition, the project will be stronger and will align Read more…

Fundraising strategy: getting the right mix

When developing or reviewing your fundraising strategy, how do you get the right mix? How do you select the right combination of income streams? Whether you are new to fundraising or long established, you are faced with a deluge of expert opinion and Read more…

Fundraising tips

Here are some of our top fundraising tips – drawn from our 60-year track record, in-depth knowledge across sectors and hands-on experience of strategy and implementation.   Don’t let costs/budgets just rise. Ask what’s the minimum you can spend to meet your needs? Read more…

Culture Recovery Fund Emergency Resource Support

With an overall budget of £20 million, the recently opened Arts Council Culture Recovery Fund: Emergency Resource Support programme is specifically designed to support culturally significant organisations (in England) which were financially sustainable before the COVID-19 pandemic but are now at imminent risk Read more…

Things to do in August

In more typical times, August can be a quiet month, a time to take stock and plan ahead. This is far from a typical year, though. Many charities and organisations have, understandably, been focused on fire-fighting and short-term solutions to the pandemic. Whatever Read more…

Strategic development, meticulous planning and mentoring for a major fundraising appeal

Natasha Gaudin, Head of Business Development for the Beaulieu Foundation, Beaulieu Convent School in Jersey, talks about working on a significant fundraising initiative with Craigmyle Fundraising Consultants. Geoff Howard, accredited Craigmyle Fundraising Consultant, spent just under two years working with Natasha (Tasha) and Read more…

Setting up a charity

Many people are looking at setting up a charity in the wake of the social impact the pandemic has had on their communities. Others feel it is the right time to ‘give something back’ now we are starting to rebuild the country and Read more…

Going digital: charity service delivery post-lockdown

The covid pandemic and lockdowns have forced charities and organisations, big and small, to adjust how they support those they assist. Agile organisations have responded by transforming services, often to include digital service delivery with vital support including video calls or online group Read more…

Means-Tested Bursaries for Independent Schools – A Sustainable Proposition

The relentless and sustained real terms increase (well above inflation) in independent school fees over the last 40 years has created a growing issue of affordability. Fees today are approximately 3-4 times as expensive in real terms as they were in the 1980s. Read more…

Maximising major gifts

Major gifts are a crucial element of the fundraising mix, for both revenue income and capital campaigns. But organisations can feel major gifts aren’t for them, or it’s too difficult to establish an effective programme. How best can organisations, big or small, go Read more…

Time for reflective practice

This year, Craigmyle is making time for reflective practice. It’s an opportunity to identify practical ways our team of fundraising consultants can better support our clients as well as supporting each other as colleagues and investing in our own personal development. Reflective practice Read more…

Introduction to the new priorities for National Lottery Grants for Heritage

Early in 2020, the National Lottery Heritage Fund stopped its normal funding rounds to focus on emergency funding for heritage projects significantly affected by the COVID pandemic. In April 2021, the National Lottery Heritage Fund restarted funding non-COVID heritage projects, but with some Read more…

Charities and philanthropy: getting serious about green giving

It’s World Earth Day this week (22nd April) and we are all, increasingly, aware of the need for urgent action on climate change.  Charities and funders recognise they need to be part of the solution and the prevalence and range of green giving Read more…

“With this ring, I thee wed”- churches in partnership

If you were the Trustee of a grant making trust, which of the following submissions for funding from churches would be more likely to get your vote? We are applying for funding for a new kitchen and toilets to make our church more Read more…

Team approach to fundraising

A team approach to fundraising and the importance of detailed research into potential funders: David Titchener, from All Saints, North Street York talks about working with Craigmyle Fundraising Consultants Christine Buccella and Joel Burden, accredited Craigmyle Fundraising Consultants, spent just over nine months Read more…

The Virtual Reception? Some early thoughts

A key element of fundraising and donor cultivation is bringing people together for face-to-face contact between donors, potential donors, beneficiaries, voluntary leaders, trustees and staff.  Lockdown and other Covid restrictions make the normal bringing together of people nigh on impossible. Is the virtual Read more…

Risk and Reward:  Creating an Online Festival

Arts festivals, often run by small, hard-working teams of freelance staff and with an obvious reliance on bringing numbers of people together for a concentration of events, are as badly hit by the pandemic as almost any other sector I can think of.  Read more…

NLHF Heritage grants reopening

Now, more than ever, I believe that heritage has to demonstrate its economic contribution and value to our national life and support for the recovery of our local economies and communities. That’s why, through our heritage funding and support ahead, we will prioritise Read more…

Stepping into the breach: Annette Fettes talks about Interim Management and working with Craigmyle Fundraising Consultants

Siân Newton, accredited Craigmyle Fundraising Consultant, has spent the last nine months boosting the fundraising capability of St Andrew’s Club in Westminster. Established over 150 years ago, St Andrew’s Club is a community-based youth club which enriches young lives by providing a sense Read more…

2020

2020 has been a really tough year for so many charities and organisations. Craigmyle fundraising consultants have supported 33 clients, large and small. We’ve worked with schools and colleges, churches and faith organisations, health, welfare and community charities and heritage and arts organisations. Read more…

It’s the thought that counts

Christmas comes but once a year, usually marked by charity Christmas appeals. Which do you respond positively to and why? Craigmyle Consultants’ framework for assessing effective fundraising perhaps offers some insights. We look for: a persuasive case, demonstrable need, a clear understanding of Read more…

Church fundraising for capital projects

Over the decades, Craigmyle fundraising consultants have worked with a great many churches, small and large, often supporting church fundraising for capital projects. Usually, especially in recent times, capital projects have been concerned with making existing space more flexible (removing pews and reordering), Read more…

Measuring Social Impact Q&A

With charities and organisations under increasing pressure due to Covid and another lockdown, measuring social impact for charities is more important than ever. Craigmyle consultant Bernie Morgan has particular expertise in grant making, social investment and social enterprise. We asked her to tell Read more…

Churches online – growing numbers, growing income?

A recent Church of England press release –  https://www.churchofengland.org/more/media-centre/news/more-17000-online-services-and-events-provided-church-england-parishes  – has highlighted the dramatic increase in people putting on and taking part in online services held by local churches during the pandemic. It has also provided statistics about the startling levels of participation Read more…

ACE Culture Recovery Fund – an update

The Arts Council has apologised for a delay in support for the Arts due to the “volume and complexity of the applications”. Things aren’t getting any easier for hundreds of arts organisations up and down the country who had hoped to benefit from Read more…

Fundraising for Church Heritage

For charities such as parish churches fundraising for church heritage a successful application to the National Lottery Heritage Fund (NLHF) can often be the element that makes the difference. After all, the NLHF will consider funding up to 90% of costs for major Read more…

Where’s Zoom in the hierarchy of effectiveness?

When helping clients plan fundraising approaches, Craigmyle consultants often refer to a hierarchy of effectiveness.  We know – as you probably do from personal experience – that it’s much easier to ignore a generic email than a telephone call from someone we respect, Read more…

Culture Recovery Fund

Arts organisations up and down the country will currently be immersed in the ACE Culture Recovery Fund application process, which opened last Monday. Administered by Arts Council England the £500 million fund could provide a much needed life-line for many. The minimum grant Read more…

Taking time to review

As we begin to see the first signs of a potential return to work for many of our clients, the roles and plans that were in place before the lockdown have changed dramatically. Many planned activities have been postponed until later in the Read more…

Plan for wellbeing

Wellbeing is increasingly on the public and funders’ agenda. There are specific funds that are targeting projects (e.g. Loneliness Fund), whilst large key grant makers have incorporated wellbeing in their criteria, e.g. NLHF’s mandatory wellbeing outcome “people will have greater wellbeing”. Social prescribing Read more…

Maintaining momentum for longer term funding projects

Churches are playing a vital role in meeting the needs of the community during COVID-19 but at the same time need to maintain the momentum for other longer-term projects. The Church of the Ascension in Blackheath is an excellent example of this. Craigmyle Read more…

Coping with Covid-19 in the arts and heritage sector

Today, museums and galleries in England wait to hear if they can reopen from 4 July. The arts and heritage sector across the UK has been hit hard by Covid-19.  Galleries, theatres, heritage sites, visitor attractions and museums have had to close their doors, Read more…

Emergency funding is vital but how do organisations move forward from COVID-19?

Last year, Craigmyle Consultants, Siân Newton and Wendy Foreman developed and facilitated a one-day strategic fundraising planning workshop for Central Southwark Community Hub based in Southwark in South East London. The demand, even before the pandemic, for Central Southwark Community Hub services – Read more…

Planning for post-COVID fundraising

It’s not news that the charitable sector is struggling during this pandemic, with only a quarter of charities estimated to have enough reserves to last three months. The fundraising plans we created for 2020 have flown out the window, but the income targets Read more…

Covid -19 Checklist

Here’s our Covid fundraising checklist: Avoid hasty decisions and think holistically, across fundraising, marketing and communications. Develop a charity-wide response. Look after your staff and volunteers. All decisions must have this as the primary consideration. Keep funders informed and if you need to Read more…

Tips and Blogs

A feasibility study aims to determine whether a fundraising campaign, typically a capital campaign or large project, is possible to do within the bounds of cost and time.  It is a targeted effort used to assess funding sources. It is important to realise that a feasibility study does not raise funds, but rather lays the foundation for successful fundraising.

In this article, we’ve provided a basic overview of what a feasibility study is, why it should be carried out, who should be involved in the process, and how to use the information gleaned from a feasibility study for your fundraising project.

 

What Does a Feasibility Study Look Like?

The study provides a detailed assessment for a potential fundraising campaign. It helps the planning team look at:

  • Purpose and goals
  • Organisation’s history and reputation
  • How best to present the project and your case for support
  • Identifies possible sources of funding
  • Identifies and evaluates potential major donors and fundraising leaders
  • Likely yield from each funding source
  • Cost
  • Estimated time frame
  • Recommended fundraising approach
  • Options for resourcing the fundraising

It results in the production of a report which should be reviewed by representatives of the organisation including members of the governing board and key staff members.

 

Why Do a Feasibility Study?

A study can save time and money. While research should be done before any fundraising project, it can determine its viability while leaving time and money to meet the project’s goals.

Many fundraising projects have been started, only to be shut down because it was unfeasible. Unfortunately, there is no way to know it is unfeasible without first doing a detailed study. Rather than starting a project that is doomed to fail, a feasibility study can enable potential problems or weaknesses to be identified and thus dealt with, before moving forward.

 

Who Should Be Involved?

The process involves the following people:

  • Those within the organisation, including board members, paid staff, and volunteers
  • Friends and supporters of the organisation who tend to be more honest about the project
  • Those who are not associated with the organisation but are experts in their fields

 

How to Use the Information

The study will indicate whether most of the project’s goals are realistic. If they are not, it is time to re-think the idea. The feasibility study will also indicate how much time and money will be required to reach the project’s goals. This will be an indication of how realistic they are.

 

Conclusion

A feasibility study assesses a fundraising project’s viability and allows organisers to make changes before starting accordingly. Its ultimate goal is to develop a sound fundraising project that meets your objectives.

 

Do you need the help of school fundraising consultants? Trust Craigmyle Fundraising Consultants. We are the longest established UK firm in the field and have a strong vocational approach to our work with charities. Get in touch with us!